Archive for October 2009

Email Marketing & Lead Nurturing

October 28, 2009

LeadMaster includes email marketing functionality. Since you’ve already got the email as part of the contact information why use a separate system to do your lead nurturing and email marketing? Use LeadMaster.

Why choose a Sales & Marketing oriented CRM system?

October 12, 2009

Not all CRM systems work well for sales and marketing organizations. Even those that are focused on sales & marketing don’t always make it easy for the sales team to learn the software and improve productivity.