Archive for February 2010

Is there a void between sales and marketing in your company?

February 17, 2010

Fill the voide between sales and marketing with LeadMaster – a leader in Lead Generation, Lead Nurturing, Lead Tracking, Lead Distribution and Lead Management.

New LeadMaster Feature – More Info

February 12, 2010

LeadMaster enhances the user interface by offering greater functionality from an existing feature.

LeadMaster Celebrates Twelfth Year of Business

February 11, 2010

A busy year for LeadMaster with many new and updated features for the flagship product LeadMaster CRM. New products include LeadMaster Direct Marketing, LeadMaster Voice, LeadMaster Lead-Extreme, LeadMaster LeadCaster and LeadMaster Incentive Management Services.

Best Practices in Lead Generation and Lead Management

February 10, 2010

The key to successful lead generation is not necessarily doing the most lead generation activities. It’s finding that person who wants your solution. But what’s the best way to find the prospects who are ready to sign on the dotted line?

Another reason to consider LeadMaster

February 8, 2010

During difficult economic times it makes sense to conserve capital.  When considering a Sales Focused CRM / Lead Management system you can avoid large capital outlays by adopting a Software as a Service solution like LeadMaster. There are several advantages: LeadMaster doesn’t require an investment in hardware, software or data center resources.  It runs in [...]

Email Marketing – Bounce Management – A Lead Management Best Practice

February 5, 2010

Bounce management is a lead management best practice. There are two very good reasons to manage your bounced emails.

1) Mail servers may block all mail from you if you repeatedly send mail to a bad address on their domain.
2) For response tracking, you need to subtract out the bounces for an accurate report.