Posted tagged ‘Lead Nurturing’

New Feature – Bounce Manager Sorts Soft Bounces

March 25, 2011

LeadMaster makes it easy to sort your soft bounces bringing those with the most bounces to the top so that you can easily disable those emails.

Improved Feature – Handling of Bad Email Addresses

February 16, 2011

The following LeadMaster email functions will not send an email message to a contact with an email address that you have marked as bad.

‘Search Results’ / ‘Options’ / ‘Send Email’
‘Accounts’ / ‘Options’ / ‘Send Email’
‘Contact Search Results’ / ‘Options’ / ‘Send Email’
Contacts’ / ‘Options’ / ‘Send Email’
‘E-Marketing’ / ‘Launch An Email Campaign’

Lead Nurturing – New Interface

January 31, 2011

You’ll find Lead Nurturing both the way you’ve been using it and in E-Marketing.

There are two tabs in E-Marketing – Email Campaigns & Lead Nurturing. Clicking on the Lead Nurturing tab reveals a summary of existing lead nurturing tracks and 3 options

Create / Manage Lead Nurturing Tracks
Add Contacts to Lead Nurturing Tracks
Report on Lead Nurturing Tracks

New Features – Preview and Send a Test Email for E-Marketing

December 10, 2010

You can preview and send a test email from the following:
The “Send An Email Message” page (accessed from the “Sales Update”, “Edit Profile” and “View Profile” pages)
The “Send An Email Message” page (accessed from the “Accounts” and “Search Results” pages)
The “Edit Step” page (accessed from “Administration” / “Lead Nurturing Tracks” / “Edit Lead Nurturing Track” page)

LeadMaster on the Air

August 19, 2010

On August 12, 2010 Russell King LeadMaster CEO and Andy Brownell CMO, joined SLMA Radio Talk Show host Will Crist for a lively discussion of all things Lead Management on SLMA Radio.

New Feature – Global Email Templates

August 18, 2010

LeadMaster has created about a dozen email templates for you to use. They’re available for you to customize in the Email Templates section under Global Email Templates.

New Feature – pURLs

April 13, 2010

pURLs allow you to further personalize your email marketing campaigns. Using pURLs with LeadMaster is an easy two step process.

LeadMaster – April Newsletter

April 7, 2010

An analysis of the new way to work with leads that aren’t in the pipeline.

The New Way to Nurture Sales Leads

April 1, 2010

Lead Nurturing helps stay in touch with customers who aren’t ready to buy right now.

An open invitation to see a demonstration of the LeadMaster Sales Lead Tracking, Email Marketing and SFA-CRM system

March 18, 2010

See LeadMaster in action during our free weekly webinar, every Tuesday at 2pm.  The demonstration usually lasts 45 minutes. You don’t need to install an application, the webinar will run in your browser. No need to pre-register. You don’t need to call a phone number the audio will play through your computer speakers. We’ll pause [...]


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